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IEC Anthem

List of Shortlisted Candidates for Engagement of SHG Members as Community Mobilizers under SBM-U

Notifications

Date Subject Action
February 27, 2026 CT/PT Details
February 27, 2026 Address of ULBs, Email, Contact Name of CEO, EO, RRR Centre details with lat long.

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What is the Swachh Bharat Mission?

Cleanliness, sustainability, awareness.

Competently repurpose go forward benefits without goal-oriented ROI conveniently target e-business opportunities whereas

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Behavioral Change

Encouraging hygiene practices and a clean lifestyle as a cultural norm for long-term impact.

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Waste Management

Implementing sustainable systems to manage and recycle waste effectively.

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Mass Awareness Campaigns

Educating citizens about the importance of cleanliness through large-scale initiatives.

IEC Activities

Srinagar Launches ‘Green Campus Initiative’ Under Swachh Bharat Mission Urban 2.0 ( SBM-U 2.0 ) to Foster Sustainable Educational Institutions

Srinagar Launches ‘Green…

Srinagar, Jammu and Kashmir – December 13, 2025 – In…

Hands-On Pledge:Council and Citizens Unite for World Toilet Day Hygiene

Hands-On Pledge:Council and…

November 19th arrived in Reasi like any other day, filled…

The Baithak Under the Gentle November Sun

The Baithak Under…

Sunday, November 16th, arrived with…

Building Capacity, Strengthening Change: Anantnag Takes a Step Forward in Sustainable Waste Management.

Building Capacity, Strengthening…

In its continued journey towards…

Empowering Women for Safer Communities: Capacity Building on Disaster Management with Mahila Sabha.

Empowering Women for…

In an inspiring step towards…

Inspirational Stories

Women Lead the Way: Shopian’s Streets Echo with the Call for a Cleaner Tomorrow

Women Lead the Way: Shopian’s Streets Echo with the Call for a Cleaner Tomorrow

In a powerful display of community leadership and environmental resolve, the town of Shopian witnessed a remarkable transformation as the Municipal Council launched its…

 A Health Milestone in Municipal Committee Frisal

 A Health Milestone in Municipal…

In the town of Frisal, Kulgam the celebration of International Women’s Day…

Prioritizing the Protectors: A Health Milestone in Municipal CommitteeChenani

Prioritizing the Protectors: A…

The backbone of Chenani’s cleanliness lies in the hands of…

Pulwama’s Integrated Approach to Circular Economy and Dignified Sanitation

Pulwama’s Integrated Approach to Circular…

In the heart of South Kashmir, Municipal Council Pulwama is setting…

From Waste to Art

From Waste to Art

A Stunning Transformation During Shri Amarnath Ji Yatra…

News and Press Release

JMC Hosts ‘SafaiMitra Suraksha Shivir’ to Honor Women in Sanitation; Commissioner JMC & Mission Director SBM-U 2.0 Lead Health and Safety Initiative

JMC Hosts ‘SafaiMitra Suraksha Shivir’ to Honor Women in Sanitation; Commissioner JMC & Mission Director SBM-U 2.0 Lead Health and Safety Initiative

JAMMU, MARCH 14, 2026: As part of the ongoing week-long celebrations for International Women’s Day under the national theme “Naari Leads Swachhata,” the…

Jammu Cantonment Board Spearheads Circular Economy with Successful RRR Donation Drive

Jammu Cantonment Board…

JAMMU CANTONMENT BOARD – February 25, 2026 In…

J&K’s First Ever Self-Sustained ‘RRR’ Centre Opens in Shiv Nagar; Dr. Devansh Yadav, IAS, Launches Unique Initiative by Inner Wheel Club Jammu Sampark

J&K’s First Ever…

J&K’s First Ever Self-Sustained ‘RRR’…

JMC Empowers Sanitation Workers with Capacity Building Program on NAMASTE Scheme and Swachhata Udyami Yojana

JMC Empowers Sanitation…

JAMMU, JANUARY 31, 2026 — As…

The Leadership

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Mr. Omar Abdullah

Hon’ble Chief Minister (Minister Housing and Urban Development Department)
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Ms. Mandeep Kaur, IAS

Commissioner/Secretary to the Government Housing & Urban Development Department Jammu & Kashmir
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Dr. Devansh Yadav, IAS

Mission Director, SBM-U 2.0 / Commissioner JMC

Clean J&K Mission

A Movement for

Societal Change

The Clean J&K Mission is not just about physical cleanliness; it symbolizes a larger movement for societal change. By involving local communities, empowering urban local bodies, and fostering public-private partnerships, the mission creates a self-sustaining ecosystem of cleanliness and civic responsibility.

Empowering Local Bodies

By involving local communities and urban bodies, the Clean J&K Mission ensures active participation in maintaining cleanliness. This initiative fosters ownership and long-term sustainability.

Fostering Collaborations

Public-private partnerships play a critical role in enhancing resources and expertise. The mission aligns with PM Modi’s vision of a developed and inclusive India.

ABOUT US

Building a Cleaner Tomorrow for Jammu & Kashmir

At Swachh JK, we believe that a cleaner environment is the foundation of a healthier society. Inspired by the vision of Swachh Bharat Abhiyan, our mission is to transform Jammu and Kashmir into a model of cleanliness, waste management, and environmental responsibility.

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Our Awards